‘Urban Princess’ by Anita Dongre

Anita Dongre Presents ‘Urban Princess’

LFW Festive Winter 2012 collection

 A blend of traditional Indian textiles styled in a contemporary way, for the urban, well-travelled and sophisticated Indian woman.

This season, Anita Dongre promises to transport you to a world of sophistication, tradition and femininity with her Festive Winter 2012 collection, ‘Urban Princess’. Celebrating the work of skilled Indian craftsmen with a touch of modernity, the regal collection will be showcased as a finale on the Indian Textile Day at Lakme Fashion Week.

Reflecting her passion for Indian handloom, Anita Dongre’s collection brings together hand woven textiles from Benares, ikat from Andhra Pradesh and vegetable block prints from Bhuj on mashru silk and raw silk. Bringing a contemporary stamp to the look, the luscious fabrics are combined with clean silhouettes such as cigarette pants, jackets, dresses and blouses, making them wearable wherever one travels.

The collection’s colour palette exudes royalty as it includes shades like emerald greens, reds and royal blues combined with the classic browns and blacks. As a complement to the collection, Anita Dongre uses a variety of astounding accessories, perfect for the Indian women looking for a balance between their love for western wear and their ethnic sensibilities.

As Anita Dongre explains, “This season, my main source of inspiration was the idea of a modern-day princess. She is beautiful, confident, elegant and most of all, feminine, the epitome of a true Anita Dongre woman. This collection is for the global woman with an Indian heart thus, emphasis is given to fashion, wear-ability and use of traditional Indian fabrics.”

IFP is delighted to showcase the preview of Anita Dongre’s upcoming collection in this tiny space of ours. I own few outfits from her wide collection and do recommend it to my friends for the fact that clothes designed by her are worth every penny. Definitely excited to see her new designs on the runway which will be showcased on Sunday, 5^th August 2012 at 9:00 pm.

Courtesy : Peepul Consulting